Multinationals in A New Era: International Strategy and...

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Multinationals in A New Era: International Strategy and Management

Name: Multinationals in A New Era: International Strategy and Management
ISBN: 9781403907622

James H. Taggart, Maureen Berry, Michael McDermott

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This volume in the Academy of International Business series focuses on globalization and international business, and presents the work of leading international business scholars delivered at the 27th AIB conference. Contributions examine how the underlying characteristics of international business are changing. The book successfully brings together an integrated set of research concepts and results to present some contrasting views about the nature and effects of globalization as the multinational continues to develop in the 21st century.

Kategorien:

Business & Economics

Jahr:

2001

Verlag:

Palgrave Macmillan

Sprache:

english

Seiten:

300

ISBN 10:

1403907625